News Release
2026.08.05
avatarin’s Case Study Featured on OpenAI’s Official “Customer Stories”
The case study of avatarin’s “Kurashi-marugoto AI Agent” developed using OpenAI’s GPT-Realtime, has been featured on OpenAI’s official “Customer Stories.”
avatarin’s vision of Customer Service goes beyond a system that simply answers inquiries. We aim to create a higher-quality customer experience by providing “Intelligence” that understands each customer’s individual circumstances and background, and works together with them to identify the best choices.
As part of this initiative, the service was made publicly available for two weeks on Yamada Denki’s online store and was used by a large number of customers. A post-use survey also showed that 92% of respondents provided positive feedback, demonstrating a high level of customer satisfaction.
What we aim to achieve is not an extension of conventional chatbots, but one intelligence that embodies each company’s unique brand and service quality across every touchpoint—including the web, mobile, phone, stores, and robots.
One Intelligence. One Brand. Every Interface.
Being featured in OpenAI’s “Customer Stories” marks a major step toward the “Interface Revolution,” demonstrating new possibilities for customer service and customer experience.
We would like to express our sincere gratitude to everyone at Yamada Holdings who collaborated with us on this project, the team at OpenAI, and all those who contributed to making this initiative possible.
For more information about this initiative, please visit the following pages.
▼OpenAI Official “Customer Stories”
https://openai.com/index/avatarin/
▼Related News Release
https://about.avatarin.com/info-news/news-release/9863/